Disclosure & how this website is funded

Our mission has always been to provide open and honest reviews, comparison and information and to put our readers’ interests first, so it’s only fair that we’re open and upfront about how we’re funded. As a business, our challenge is to ensure we put you, our reader, first and provide impartial information that you can trust while still generating revenue by working with vendors. The best way to explain how we achieve this is by giving you an insight into our methodology.

A word on our methodology

When our analysts review a service or recommend a product in an article, they will only do so once they have thoroughly investigated it. If they don’t like it, then they are free to say so, regardless of whether we have a relationship with that company or not. We’ll never recommend a product we wouldn’t be happy to use ourselves. Unfortunately, some review sites will rate the services they have the best commercial relationships the highest. We’ll never engage in such a practice and would rather pack our swags and go walkabout than compromise our editorial integrity.

When we list a product, service or app in a review or an article, we’ll usually link to it.

Any questions?

Head over to our contact page if you have any questions and we’ll be happy to help.